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Goals of financial management include profit maximisation, ensuring the business makes reasonable profits; wealth maximisation, which entails increasing the corporate value; proper utilisation of funds, ensuring optimal utilisation of resources; adequate liquidity, which ensures adequate cash flow for business operations; and the cost of capital charged, which should also be managed well to increase the overall efficiency of the business.
The importance of the business environment can be determined by the fact that it affects decision-making. This tool is used to analyse the industry and market environment, establish strategies to seize opportunities, manage changes, enhance performance, and address regulatory requirements. This is because it is easier to create a strategy, look for opportunities, and get a competitive advantage when you understand the business environment, thereby promoting business growth and longevity.
Management by Objectives (MBO) entails a strategic management process for ensuring that the performance of an organisation is enhanced by setting goals that have been agreed upon by both managers and workers. This approach leads to involvement in the achievement of goals, the cementing of relationships, the matching of individual and organisational targets, and the identification of standards to be used to measure outputs, thus increasing accountability and motivation in the organisation.
Marketing management involves the identification of consumers’ needs and demands, the selection of suitable goods and services to produce, the formulation of the right value offerings to customers, and the promotion of these offerings to the target market. It includes market analysis, product and service creation, price fixation, communication, and a place for delivering the end product to the consumers to fulfil the consumer’s need, the company's goal, and revenue generation.
Consumer protection is essential because it protects consumers from unfair or misleading business practices in the marketplace. It helps to minimise the potential cases of exploitation and fraud, increases the level of trust among consumers, and provides access to the necessary and qualitatively good products and services. High standards of consumer protection are essential to a healthy economy since their existence implies the presence of consumer confidence in the market, which is vital for long-run economic development.